1. LEADERSHIP: Responsibility for effective leadership lies at all levels of the organization. Effective leaders build teams with spirit and cohesion. They actively involve others and create an atmosphere of trust. They give constructive feedback and empower their employees and co-workers.

2. TEAMWORK: Teamwork is essential for Sbemco’s success. We support each other, and share our victories, rewards and failures together.

3. INNOVATION: We are committed to an environment which promotes creativity and innovation at all levels of the organization.

4. FLEXIBILITY: The world is changing at a faster pace than ever before. We believe that to succeed in this era of rapid change, we must be flexible. We must identify important trends and directions in our business and listen to our customers, suppliers, experts, and to each other.

5. DIGNITY & MUTUAL RESPECT: We are committed to fair and honest treatment of all individuals with whom we work. We respect each other’s concerns, time and ideas.

6. CUSTOMER SERVICE: Our success depends upon developing long-term relationships with all of our customers. All employees are empowered, within the scope of the responsibilities, to satisfy our customers.

7. RESPONSIBILITY: All employees are responsible for upholding Sbemco’s values in the workplace. We keep the promises we make to each other and to our customers. We deal with complaints in an open and positive manner, with a commitment to resolving the problem, rather than blaming others.

8. EXCELLENCE: We are dedicated to achieving excellence in all business activities.

9. LEARNING: We are dedicated to learning, both in our work environment and personal life. We coach and help develop others. We recognize our mistakes as opportunities for learning and growing. We are open to reinventing who we are and rethinking what we have already done.